The Best WordPress SEO Plugins to improve your rankings.
Search Engine Optimization is important if you want to drive organic traffic to your website. SEO is the process of optimizing your website to improve rankings in search engines like Google. This is not an easy task because everyone is trying to get their content on the first search engine result page.
If you just started your blog, then you probably won’t rank on the first page of Google anytime soon. The competition is very high, and you will have no domain authority yet.
Domain Authority is a search engine domain score that predicts how well a website will rank on search engine result pages. The domain Authority score ranges from 1 to 100. You can read more about Domain Authority on Moz.
There are many strategies and tools necessary to improve rankings. Installing a SEO plugin in WordPress will definitely help you improve rankings, but it is not nearly enough.
Here are a 4 of the most important factors that will help you improve your SEO rankings
1. Page Loading times
Make sure your website is FAST. Slow page loading speeds have a negative impact on SEO. Google does not like slow websites, neither does your visitors.
Google use it as a ranking factor on both desktop and mobile platforms. If your site is slow, it will have a significant impact on your SEO.
GTMetrix is a good tool you can use to measure the speed of your site. It gives you a detailed report of your websites performance and provide you with good recommendations.
Another useful tool that you should use is Google PageSpeed Insights. This is also a very useful tool that measures both desktop and mobile performance. Try to get 90+ on both scores.
Many things have an impact on your website speed. Here are 3 important factors that will affect the speed of a website:
- Your WordPress theme. If you want to become a professional blogger then you need to use a good Premium theme. It is essential that a theme is lightweight, and SEO optimized. I recommend you use StudioPress themes.
- The Web Hosting company you are using. The web host you are using have an significant impact on page speed. Your host is the foundation of your site, it doesn’t matter how many improvements you try to make, if your hosting server is slow then your website will remain sluggish. I recommend that you use Siteground WordPress Hosting. Siteground is a fast and reliable host with excellent customer support. PCReckoner is hosted on SiteGround. They are also recommended by WordPress.org
- The Plugins you are using on your website. Plugins extend functionality by adding features to your website. The more plugins you add the longer it takes to load. Make sure you only add plugins you really need and that it is updated regularly.
2. Consistent Content and Backlinks
Consistency is also an especially important SEO factor. You should create and publish new quality posts on a consistent basis.
If you provide high quality and accurate content, then other blogs will more likely link and refer visitors to your website.
Backlinks or inbound links are links that are created when other websites refer visitors to your website. Getting backlinks from popular trustworthy sites will have a positive effect on your rankings.
3. Your Website MUST be mobile friendly.
Google uses mobile page speed as a ranking factor. Approximately 50% of web traffic comes from mobile devices.
If your website is not mobile friendly and responsive it will have a negative impact on your rankings.
Test if your site is mobile friendly
You can see if your website is mobile friendly with the Google Mobile-Friendly Test.
4. Keyword phrases.
It is important that you focus on long tail keywords. It is phrases that are longer and more specific. Long tail keywords may get less search traffic, but it will have a better conversion rate.
For example, instead of targeting “video editing software”, you can try “free video editing software for Windows”
A great tool you can use to help with your keywords is Ubersuggest. It gives you a list of related long-tailed keywords and also the volume and competition of each keyword.
Two of the best WordPress SEO plugins you must consider using.
There are many SEO plugins available but Yoast and Rank Math are two of the best options. Both these plugins have a ton of features that will help you optimize your website.
Yoast is the most popular WordPress SEO Plugin, with more than 5 million active installs. It is a great plugin that can easily help you improve your websites rankings.
Pricing: Free version, and Paid Version currently available for $89 (ex VAT)
Rank Math is an excellent lightweight plugin with tons of options and features.
Rank math is a very handy plugin that will help you with your page optimizations, redirects, rich snippets, XML Sitemaps, etc.
Should I use Yoast or Rank Math?
If you are not using any SEO tool, or if you are currently using the free version of Yoast, then I would recommend you use Rank Math. If you are already using the Premium version of Yoast then the best choice will be to stay with Yoast.
These plugins will help your rankings a lot, but SEO is a long-term process. It is important to focus on creating consistent and high-quality content.
Another great and popular alternative you can also try is All in One SEO Pack.
What is your favorite WordPress SEO Plugin?
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Please note: PCReckoner is an affiliate for some of the services mentioned in this article, (Siteground and StudioPress) which means that I may earn a commission if you purchase one of the services or products thought one of these links. I will never recommend a product or service that I don’t personally use or truly believe are the best option. Thanks!